Where It All Began...

Our moment to slow down was the Pandemic, where we realised after decades of industry experience that the fashion world needs to change. Our aim is to make a positive impact using the knowledge we have gained over the years to promote a slower paced, sustainably conscious brand.

We not only want to make women feel amazing but empower them to feel confident in everything they do so they can ultimately concentrate on appreciating the good things in their life.